Email marketing may seem like an outdated strategy that fills your inbox with spam, but trust us - this is one of the best ways to reach your audience.
Emails allow you to inform your customers of new products, services, discounts and other important updates. It is a fantastic way to keep your audience engaged between purchases and keep your brand top of mind. So don’t underestimate the power of email and start filling your consumers’ inboxes with valuable content that resonates with their wants and needs.
Designing a stunning email is only half the battle when it comes to email marketing. In order to succeed, you have to know who you're sending your content to! Without identifying an audience, your emails won't be opened or received positively.
TwentyTwo utilises existing databases to identify target audiences according to relevant characteristics and demographics associated with your brand. This helps us to provide more tailored, personalised messaging via email to resonate with these targeted and relevant audiences! Sounds pretty good, right?
We could write an essay about all the benefits of email marketing - trust us, the list goes on and on!
Email marketing lets you communicate directly with your audience in a personalised way that other marketing channels can't match. As a result, you can collect valuable feedback, increase your leads and conversions, drive more traffic to your website, and easily promote your latest campaigns.
Plus, with advanced tracking and analytics, you'll be able to measure the effectiveness of your emails and improve your strategy over time. It's like having a top-secret marketing weapon (except we're totally in on it!)
Eye-catching designs are the icing on the cake of your email marketing strategy. If you want your audience to read through and engage with your emails, they need to look good.
TwentyTwo can help your emails go from basic to bold with email templates and designs to bring your ideas to life. From striking visuals to eye-catching animations and interactive content, we'll help you turn up the heat on your leads and conversions. So get ready to hit send on emails that'll give your competitors some serious inbox envy!
Implementing a high-quality email marketing strategy wouldn't be complete without lots and lots of testing!
At TwentyTwo, we LOVE data and believe a successful email marketing strategy isn't complete without testing and data analysis. We're passionate about diving deep into the numbers and using this data to craft custom email marketing strategies designed to resonate with your audience and drive real results.
Let us help you take the guesswork out of emails and get the most out of your campaigns!